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Olivali: Premium Hard Discount
Olivali: Premium Hard Discount
Packaging
Branding
BEFORE:
Team Foods´s trade channel set out to bring extra virgin olive oil to consumers through hard discount stores like D1 or Ara.
AFTER:
After an exhaustive investigation of the various types of oils available in large retail stores, including discount stores, we developed a sophisticated brand and packaging, conveying to consumers that they can purchase a premium product at an affordable price. This process included the implementation of typography, color palette, and labels for different presentations in line with the segment.
"With B/A, I had the opportunity to bring to life a project that won first place for a marketing strategy, awarded in Paris, France. It was a milestone showcasing Colombian creativity and talent to the world. I am confident that Before/After has that unmistakable mark of talent and creative quality
Carlos Fajardo, Novartis / PayU
"With B/A, we have managed to launch innovative projects. They propose good ideas and develop them in a timely manner.
We have had very rewarding experiences"
Emmanuel Cely, Laboratorios Black Velvet
"We love working with Before After! They are part of our culture, very creative and professional. Thank you for all these years of working together"
Clara Arias, i2 marketing
RRSS
LET´S
Carrera 7G # 148 - 46
+57 310 787 3677
info@b-a.co
Calle 7 sur # 37a - 25
+57 300 276 3917
info@b-a.co
BOGOTÁ
MEDELLÍN
LET´S
BOGOTÁ
Carrera 7G # 148 - 46
+57 310 787 3677
info@b-a.co
MEDELLIN
Calle 7 sur # 37a - 25
+57 300 276 3917
info@b-a.co
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